To promote access to higher education using an interdisciplinary skillset in external relations, rooted in sound practice from the non-profit and for-profit sectors.
2004 - Present
Direct web presence, content, theme, instructional design, marketing and operations of Fall Counselor Workshops (FCW).
Implemented, increased, improved and systematized RAS training in live as well as synchronous and asynchronous web-based environments.
Synthesize messaging and resources from programs and advocacy efforts for promotion by RAS staff to educators and policy-makers.
Served as primary liaison to Government Affairs, Advocacy and Enrollment Systems units.
Management of marketing, advocacy and operations for higher education conferences and events.
Developed, launched and established unique professional development experience for new enrollment deans and directors.
Led the operations, higher education and K12 service/solutions on an interim basis for the MSRO office.
Responded to local media inquiries and served as content expert on standardized testing and education finance.
Exceeded quantitative and qualitative goals every year while building a new staff.
2002 - 2003
Led sales, marketing and client relations for western United States.
Built customized student loan programs with college CFOs, Vice Presidents for Finance and Deans of Enrollment.
Met or exceeded new business goals in each fiscal year.
Originally hired as an MBA intern, later made full-time staff in marketing to support top 100 enterprise accounts in the business critical server line of business.
Managed high-touch client programs to support sales and service teams in North America, Europe and Africa.
Selected to work with corporate sales to develop new global sales and marketing training process for the newly merged/acquired HP-Compaq.